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Knowledge in Marketing management
Marketing - Project on Tobacco and recovery
Tobacco is the common name of several plants in the Nicotiana genus and the Solanaceae family, and the general term for any product prepared from the cured leaves of the tobacco plant. More than 70 species of tobacco are known, but the chief commercial crop is N. tabacum.
Kuldeep Sharma
Marketing - Project on Hyundai i20
The company was founded in 1967 and, along with its 32.8% owned subsidiary, Kia Motors, and its 100% owned luxury subsidiary Genesis Motor, altogether comprise the Hyundai Motor Group. It is the third largest vehicle manufacturer in the world. Hyundai operates the world's largest integrated automobile manufacturing facility in Ulsan, South Korea which has an annual production capacity of 1.6 million units. The company employs about 75,000 people worldwide. Hyundai vehicles are sold in 193 countries through some 5,000 dealerships and showrooms.
Marketing - From Eliza to Alexa
Chatbots are all the rage. But the truth is, they’ve been here for most of our lifetimes... ...with the first having been invented in the 60s and now serving as the basis for modern bots. What’s different is that they’re being cast into new platforms like Facebook Messenger, Slack, Outlook, and Skype, and augmented more and more with artificial intelligence and machine learning. Chatbots – or chatterbots – used to be exclusively embedded into smart devices, but can now be expanded across mediums, whether chat or voice based. The emphasis on business use cases that dominated the spotlight in the Spring of 20161 has awakened more and more busi-nesses (and developers, some 10,000 and counting) to the opportunity.
Marketing
Introduction:In today's world of marketing, everywhere you go you are being marketed to in one form or another. Marketing is with you each second of your walking life. From morning to night you are exposed to thousands of marketing messages everyday. Marketing is something that affects you even though you may not necessarily be conscious of it.Definition:According to AMA(2004) (American Marketing Association) - "Marketing is an organisational function and set of processes for creating, communicating and delivering value to customers and for managing relationships in a way that benefits both the organisation and the stakeholder."Marketing:Marketing is an ancient art & is everywhere. Formally or informally, people & organizations engage in a vast numbers of activities that could be called marketing. Good marketing has become an increasingly vital ingredient for business success. It is embedded in everything we do- from the clothes we wear, to the web sites we click on, to the ads we see. Marketing deals with identifying & meeting human & social needs or it can be defined as “meeting needs profitably”.The American Marketing Association has defined marketing as “an organizational function & a set of processes for creating, communicating & delivering value to the customers & for managing customer’s relations in ways that benefit the organization & the stake holders.”Peter Drucker says it this way that,” the aim of marketing is to know & understand the customer so well that the product or service fits him & sells itself. All that should be needed is to make the product or the service available.”
shikha thakur
International marketing
International marketing theory
Social media marketing important points
Some of Important point people should know about DIGITAL Marketing and Social Media Marketing
Syed Sadique Hussain
Customer related services
Customer related problems regarding Social Media Marketing
7 P’s of marketing
7P’s of marketing
Aptitude Mantra
R Karthik
Marketing strategies
In this unit, you will learn about the event marketing strategies, different aspects of festival and entertainment events marketing, considerations for marketing first-time events, stunts, street promotions, and Guerilla marketing.
Divya Bhatt
Marketing strategies pt.2
n this unit, you will learn about the event marketing strategies, different aspects of festival and entertainment events marketing, considerations for marketing first-time events, stunts, street promotions, and Guerilla marketing.
Marketing strategies pt.3
n this unit, you will learn about the event marketing strategies, different aspects of festival and entertainment events marketing, considerations for marketing first-time events, stunts, street promotions, and Guerilla marketing.